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商品編號： 97205 出版日期： 1997/03/01 作者姓名： Fisher, Marshall L. 商品類別： Operations management 商品規格： 11p 再版日期： 地域： 產業： 個案年度： -
商品敘述：
Never has so much technology and brainpower been applied to improving supply chain performance. But the performance of many supply chains has never been worse. Why haven''t the new ideas and technologies led to improved performance? Because, Marshall Fisher says, companies lack a framework for deciding which ones are best for their particular situation. Fisher offers such a framework to help managers understand the nature of the demand for their products and devise the supply chain that can best satisfy that demand.
涵蓋領域：
Capacity planning;Cost control;Inventory management;Logistics;Market analysis;Process improvement;Product management;Product planning & policy;Product portfolio management;Product positioning;Sourcing;Supply chain management
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